If you?re a busy professional who wants a comprehensive guide to engaging this huge and growing market, this will surely be the most important book you?ll ever read. Leslie?s seven steps and real-life examples take you on a 360-degree tour of what you should do?and who you should know?to successfully engage this marketplace.”

Gail Evans, author of Play Like a Man, Win Like a Woman: What Men Know About Success that Women Need to Learn and other bestsellers, and former EVP, CNN